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giovedì, maggio 10

Axe - Revolving doors to promote The AXE Effect.

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Images of different women were placed on revolving doors. Every time the doors were turned it appeared as the guy is sleeping with a different girl.






Credits
Advertising School: Hanyang University, South Korea
Creative Director / Art Director: Dongmin Shin
Copywriter: Jinuk Seok
Art Director: Jeongin Nam
Source: I Believe in ADV

Subway Children’s Obesity Awareness - #Ambient.

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In order to dramatize the bad eating habits instilled in children, we designed child - shaped trash cans and placed them in shopping malls' food courts across 10 cities. The "boy" and "girl" were also placed in parks, schools, and high traffic streets. A child - shaped garbage truck also drove across 55 cities in Puerto Rico.
The message: " Feed them better. Subway"



Credit 
Advertising Agency: DDB Latina, Puerto Rico

mercoledì, maggio 9

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