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sabato, giugno 8

Full Page Ad for Turkish Democracy in Action

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A group called Turkish Democracy in Action has launched an appeal to raise a budget for an ad campaign.
As of this morning they have raised $105, 218. 
The result was a full-page-placement in the New York Times.


"What is Happening in Turkey? 

People of Turkey have spoken: We will not be oppressed!

Millions are outraged by the violent reaction of their government to a peaceful protest aimed at saving Istanbul’s Gezi Park.

Outraged, yet not surprised.

Over the course of Prime Minister Erdoğan’s ten-year term, we have witnessed a steady erosion of our civil rights and freedoms. Arrests of numerous journalists, artists, and elected officials and restrictions on freedom of speech, minorities’ and women’s rights all demonstrate that the ruling party is not serious about democracy.

Time and again, the Prime Minister has mocked and trivialized his nation’s concerns while Turkey’s own media have remained shamefully silent.

The people protesting bravely throughout Turkey are ordinary citizens. We span several generations and represent a spectrum of ethnic, religious, socioeconomic, ideological, sexual, and gender identities. We stand united because of our concern for Turkey’s future. Our future.

We demand an end to police brutality.
We demand a free media.
We demand open democratic dialogue between citizens and those elected to public service, not the dictates of special interests.
We demand an investigation of the government’s recent abuse of power, which has led to the loss of innocent lives.

Join the conversation and stand with us in solidarity.

Crowdfunded Entirely by Concerned Individuals from Around the World"

Source: OSOCIO

venerdì, giugno 7

Facebook round-up. #weekly 51

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The seven most popular posts of the week.

IBM Turns Its Ads Into Useful Urban Furniture

Dalmatian is not born, it becomes!

Monday!

Who's missing?
Epic!

WWF - Umbrella Tree

Amazing Trompe-l'œil

giovedì, giugno 6

Leo Burnett London's Shocking New Anti-Drunk Driving Campaign. #publooshocker



Filmed in a North London pub, this THINK! drink drive short film launched on 6th June 2013 seeks to dissuade drivers from drinking and driving. 

What impact could a drink have on your night out?


Credit:
Agency: Leo Burnett
Source: OSOCIO

mercoledì, giugno 5

IBM Turns Its Ads Into Useful Urban Furniture.

"Smart ideas for Smarter cities"






Credit 
Advertising Agency: Ogilvy & Mather, Paris, France
Chief Creative Officer: Chris Garbutt
Executive Creative Director: Susan Westre
Copywriters: Lauren Elkins, Andrew Mellen
Art Director: Daniel Diego Lincoln
Creatives: Daniel Diego Lincoln, Stephane Santana
Photographer: Bruno Bicalho Carvalhaes
Agency Supervisors: Muriel Benitah, Mary McFarland

Tnx @curljam
Source: Co.CREATE

martedì, giugno 4

Fiat Grand Siena - "Change your perception of space."

The challenge
Promote the new Grand Siena, a compact sedan with a surprisingly spacious interior.

Solution

By using an optical illusion trick (Ames Room) we created an installation where the perception of the size of people was altered as they interacted with the space.



Credit
Advertising Agency: The Marketing Store, São Paulo, Brazil
Creative Director: Rodrigo Allgayer
Art Director: Levy Mota
Copywriter: Paulo Vasconcellos
Illustrator: Levy Mota
Planner: Roberto Sandrin
Planner Director: Albano Neto
Additional credits: Rafael Bruno de Melo, Ariel Avelino Santos, Fabricio Klug
Source: I Believe in ADV
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