Cool brand evolution

Facebook round-up. #weekly 69

The seven most popular posts of the week.

post di Viralmente.

post di Viralmente.

post di Viralmente.

post di Viralmente.

post di Viralmente.

post di Viralmente.

post di Viralmente.

Think Invisible

How can you see anything that isn’t there actually?

It is the core question of Think Invisible. Circles give deficient contour of the pictures - that’s the simple method how we make hundred-times-seen pictures interesting again.

It is not the magic that lets you recognize the whole design, but your mind. 

This tricky illusion of the contours intentionally shows important details, and hides all the rest. Since what matters is invisible.

Created by
Adri Bodor & Mark Szulyovszky

Stefan Asafti - The Greatest Brandversations

"This is a project about brands - the great brands of the modern world - which have build quite a history for themselves as the years went by .

There have always existed disputes among the competing parties, divergent opinions, while the fans of each brand were convinced that theirs was the best product. Last, but not least, the rivals have even conducted ad campaigns against the competing brands. This project mostly approaches the visual "conversations" between the company logos and the ways that they influence each other, hence the name of the project, Brandversations. It is a parallel between the modern and the old, some of the slogans dating back to the 40s and 50s.

I have switched the slogans of the brands amongst themselves, the goal of this being to give them further meaning and to create a sort of a confusion. It is surprising how logos can influence other logos. The truth is that each pair of rivals has something in common, that something which has helped them to build one identity upon the other, this way becoming the biggest brands.

Completing this project has taken a lot of time and a lot of patience on my part. Each little bit of the final image has been moved and resized manually in order to maintain a correct and balanced composition and layout of the elements.

Hope you enjoy!"

Fonte: Thaeger

Viktor Hertz - Honest Logos.

“An idea for a series with honest logos, revealing the actual content of the company, what they really should be called. Some are cheap, some might be a bit funny, some will maybe be brilliant. I don’t know.”

Viktor Hertz

Google Maps - Miracolo a Montréal

Sulla Rue Ontario Est di Montréal succedono cose strane. Cliccando due volte sull'immagine dell'autoarticolato della Pepsi è possibile assistere a una inspiegabile metamorfosi.

Fonte: Osocio

Coca-Cola - Happiness Machine London.

Coca-Cola torna a dispensare felicità con una nuova Happiness Machine.


Fonte: Ypsilon2

Coca-Cola - Machine of Friendship

In occasione del Día del Amigo, l'agenzia Ogilvy di Buenos Aires ha ideato una nuova macchina per Coca-Cola. Dopo The Happiness machine arriva il mega-distributore che invita gli amici a collaborare per godere dell'offerta 2x1.



Fonte: Scaryideas