Amnesty International - Who's the villain?

Are we really selling weapons to anybody? Let's make sure the Arms Trade Treaty is not meaningless. Sign the petition on Amnesty.be before the debates begin in the UN on July 2.

Credits:
Agency: AIR
Account: Julie De Smedt
CD: Marie-Laure Cliquennois, Grégory Ginterdaele
Copy: Yannick Pringels
AD: Antoine de Bellefroid
TV Producer: Bérengère Lurquin
Production Company: Caviar
Director: Nabil Ben Yadir
Producer: Vanessa Jacob / Audrey Dierckx
Executive Producer: Geert De Wachter
Online development: So Nice
Audio: Sonicville
Actors: La Ligue d'Impro belge, Jean-Claude Dubiez, Xavier Percy, Nicolas Buysse, Jean-Marc Cuvelier
Media: Web

How to Traumatize Your Children

It seems that everywhere you look there is a so-called expert telling you that everything you're doing is wrong and that clearly, your children will grow up to be disease-ridden, moronic hooligans. This book is here to change all of that. We prefer to call it Self-Hurt rather than Self-Help because you really probably shouldn't do anything advised in its 144 pages. How To Traumatize Your Children teaches you how to give your children the lifelong gifts of mental and emotional damage.

Source: Geek Alerts

Centre for the rehabilitation of natural human feelings - Life Potions.

Peace is a state of mental and spiritual serenity and calmness

Love is an emotion of strong affection and personal attachment

Joy is a state of well-being characterised by positive and pleasant emotions

Hope is the feeling of expectation for a certain thing happen

Empathy is the ability of blurring the line between self and other

Source: Valerio Loi

Domino's Pizza - Eat hot. #DM

Domino's provides a really fast delivery so that pizza can always be hot when it gets to the customer's door.

We had to ensure that concept on the only point of contact with the client: his home. In general, addressed flyers in brazil tend to be an outdated media with a lot of bad and intrusive advertising. The challenge was to create something that really stuck. Using a door-to-door guerrilla strategy we came up with an original use of media: we placed flyers under each door (half in, half out) in a way that it seemed real oven spatulas delivering pizza inside the house. 

Credits:

Advertising Agency: Artplan, Rio de Janeiro, Brazil
Executive Creative Director: Roberto Vilhena
Creative Directors: Gustavo Tirre, Alessandra Sadock
Art Director: Rodrigo Moraes
Copywriter: Frederico Cruz
Photographer: Max Moure / Hamdan
Illustrator: Rodrigo Moraes
Source: AOTW

World map of dominating websites

Source: Webempires.org